A bottle of soda and a toothbrush. It is hard to imagine that these products can be made to stand out and even be desired above necessity… I went shopping recently and I was amazed by the pull of two products. The first a coke bottle, but not any coke bottle… it was a ball [...]
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Many focus on the financial aspect of Superbowl Ads. I agree that $3 million is astonishing for a 30 second commercial, but I think about that differently. If a company is going to spend an amazing amount of money for 30 seconds, it must be a pretty good example of what the top [...] I spent this past weekend re-reading the past few months of Inventors Digest. A lot of great ideas for blogs popped into my head, but this one article made me stop and check it out immediately. 5 Questions with Charles McCarthy is an interview of a blogger who writes about ideas that he [...] If you play golf, especially on Linx style courses (not a lot of trees) you will enjoy this invention. Featured in the January 2009 issue of Golf Digest, the Uroclub is the answer to needing to go and not having a place. This seven iron look-a-like is actually a cleverly disguised urinal created by a [...] Although the lines between sales and marketing have been blurred recently, the entire action of actually getting the invention sold is the most important function. Especially early in an invention’s life, getting earlier buyers, customers and supporters can be very difficult but if achieved a lot of other operational requirements are easier. I [...] I attended the Yankee Invention Exposition this past weekend and was saddened my the many inventors who had traveled a long way, invested heavily in their product and had given up their time to go to a show that they were unprepared for. There are many companies that sell trade show services (for a [...] This past weekend I attended the Taste of Rhode Island festival in Newport. Besides leaving with a full stomach, some great pictures and I better appreciation for different seafood, I left with a backpack full of promotional products (even the backpack). The basics of promotional products from wikipedia: One of the most notable means of [...] |
 
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