As we all are dealing with the Thanksgiving leftovers I am reminded of two recent product launches by Ziplock and Reynolds focused on freezing leftovers. At first when I saw these ads I thought they were focused on saving money, given the questionable economy but now realize that it was really focused on Thanksgiving [...]

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Well not so scary but given the spirit of Halloween, lets talk about trick or treat product development.  Where is the product development in that you ask?  Well every costume has accessories and these accessories are products that need to be developed.  Whether it be the reaper’s reaper or the doctors syringe or in my [...]

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A few weeksI attended two different events that as an inventor / product developer I thought I would pass along.  The first was the Yankee Invention Exposition and the second was the Harvard Square Oktoberfest.
These are two wildly different events, one geared strictly towards inventors and one with a broad market appeal. The Yankee [...]

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Although the lines between sales and marketing have been blurred recently, the entire action of actually getting the invention sold is the most important function. Especially early in an invention’s life, getting earlier buyers, customers and supporters can be very difficult but if achieved a lot of other operational requirements are easier. I [...]

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I attended the Yankee Invention Exposition this past weekend and was saddened my the many inventors who had traveled a long way, invested heavily in their product and had given up their time to go to a show that they were unprepared for. There are many companies that sell trade show services (for a [...]

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The decision of what to invent is more conscience than most believe. Inventions often revolve around your life, work and interests. It is an important decision to make because you will end up spending a lot of time in a specific industry doing research on companies, competitive products and trends. If you [...]

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This past weekend I attended the Taste of Rhode Island festival in Newport. Besides leaving with a full stomach, some great pictures and I better appreciation for different seafood, I left with a backpack full of promotional products (even the backpack).
The basics of promotional products from wikipedia: One of the most notable means of [...]

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After recently watching an episode of The Big Bang Theory reminded me of a classic case of forgotten competition, customers make it themselves. The beginning of the episode feature Sheldon folding his clothes with a shirt folder similar to the Flip Fold Shirt Folder available at Nu-Era.

I really like this product because I find [...]

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We are proud to supply a very unique listing of free online tools specifically aimed toward the product developer and inventor. These are sites that we use everyday to bring products to market. Sites aimed at helping inventors appear almost daily on the internet, and as they develop into mature resources we will update [...]

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Inventors, engineers and designers often become paralyzed by perfectionism. Getting your product just right has benefits, but also some real costs and evaluating them rationally instead of just constantly going back to the drawing board is important. To do this analysis an inventor needs to fully understand the costs of heading to market [...]

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